Discover your Style

About Us

Salon Interior

Welcome

Discover your style at Salon.B, the Best Hair Salon in Naples as awarded in the 2024 Community Choice Awards. Our upscale Naples, FL salon is driven by a passion for world-class customer service and artistry. From the moment you step inside our inviting environment, you will be enveloped in warmth and ambiance, ensuring a luxuriously unforgettable experience.

 

As a proud Wella Professional Hair Color Salon, we specialize in exceptional hair color services, from trendy ombre and balayage to color correction and highlights, using only the finest products in the industry. We also offer professional haircuts and the latest edgy styles, as well as top-of-the-line Keratin Complex and Keratin Express smoothing treatments.

 

Our diverse team of master stylists brings years of advanced training, paired with the continual pursuit of cutting-edge techniques in the beauty industry.

Wella Professional hair color

THE COLOR YOU CAN TRUST:
  • Formulated with ME+ dye technology to reduce the risk of developing a new allergy to hair color.
  • With Ultra precision color technology, it provides pure, balanced color results with natural depth and shine.
  • Up to 100% grey coverage.
  • Formulated with Metal Purifier. Help to prevent hair damage caused by metals. Your best ally to get ultra-precise color results and keep healthy looking hair color after color. No need to use pre-treatment to neutralize metal when coloring with Koleston Perfect.
  • Dermatologically tested.
  • Vegan.
  • Globally committed to no animal testing.
  • Up to 85%5 naturally derived ingredients.
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Products

We meticulously curated a collection of products that impeccably suit our salon and our clients’ preferences. Our diverse selection features renowned brands such as Wella, Davines, Olaplex and Kenra hair products.

We are delighted to offer recommendations and expert advice to help you choose the best products for your hair type. This way, you can recreate the salon experience and maintain your beautiful hair at home.

Supporting our local community

Salon B is proud to support the local community and make a difference in raising awareness. With the help of Tiger Rock Martial Arts, we learned invaluable self-defense techniques for protecting ourselves in hostile environments. Together, we raised $4,200 for Path2Freedom, whose mission is to create hope and healing for child survivors of human trafficking by providing safe environments and long-term recovery programs. We love giving back to the community and helping as many organizations as we can.

Our Reviews

Ashley PollardAshley Pollard
17:46 10 Aug 24
J DoyleJ Doyle
16:33 08 Aug 24
My whole family goes to salon b and we love it!
Jackson StephensJackson Stephens
16:33 08 Aug 24
They are so knowledgeable and helped get my hair back to a healthy state. did a strand test and made sure the bleach would not damage my hair. 100% recommend them for anything you need!
peggy matchak-mckeonpeggy matchak-mckeon
21:53 06 Aug 24
I love Borana andstaff.. been with her over 10 years. She is fantastic and knows all about hair I learn so much from her. Our whole family goes to her … book your appt will not be disappointed
CailynCailyn
15:12 06 Aug 24
This place is so amazing!!! Everyone is so kind and welcoming! Borana knows so much about hair and I really trust her with my hair. I came here all the way from Orlando. This place is well kept very clean and again very welcoming to make everyone feel comfortable and welcomed.
Elena ProjkovskaElena Projkovska
16:41 03 Aug 24
Tessa BensonTessa Benson
13:44 03 Aug 24
I absolutely LOVE coming here everyone in the studio gives family vibes. Easy to talk to, knows exactly what i want, and it always comes out perfect. 10/10
Grace MulhollandGrace Mulholland
17:51 02 Aug 24
Always a fun place to go and get your hair done. Be prepared to always leave with a smile
Dave AndersonDave Anderson
14:11 25 Jul 24
Salon B is a hidden gem in Naples! Wonderful staff and talented stylists. The atmosphere is very modern and beautiful. My kids come here too. Highly recommend.
Brenda GomberBrenda Gomber
20:00 23 Jul 24
Anita MadonnaAnita Madonna
15:56 20 Jul 24
I am beyond Grateful and Happy for the beautiful Wash,cut, and style by Kristina.🫠I thoroughly enjoyed the relaxing wash by Grace.Kerri made my 1st time appointment and assured me that I would be very happy with Kristina and she was right.I highly recommend.also the owner came over and introduced herselfAll around awesome experienceI will definitely be back
Lisa GardnerLisa Gardner
12:37 20 Jul 24
What a beautiful, professional and welcoming salon. The first class service starts with Kerri, the receptionist, as you are welcomed into the lovely environment. The Owner And Head Stylist Barona, is truly talented and I always leave with a cut and color that illicits requests from strangers for her name. It’s not only knowing that I will leave with a great new look, enjoying the time while there is an additional bonus. A relatively new Salon – although Barona is a seasoned pro and her two stylists are also – they were recently recognized by the Naples Choice Awards. Highly recommend!!!!
I have been a happy client since ‘08 following her from salon to salon until she opened her own! I have brought all my family and friends to work with Borana as well. Her expertise, dedication to customer service, and commitment to knowing her industry is unparalleled. I respect her passion to take care of her clients and build a business that reflects her values. She is creating a team that mirrors her passion and dedication. I am so grateful I found her and get to watch her business grow!
S GS G
18:51 10 Jul 24
Excellent service and atmosphere! Kristina did my color and blow dry, just awesome! I am so impressed that I am going back to get a haircut!She was right perfect !
Max HoltMax Holt
16:41 10 Jul 24
Bora and the team at Salon B are the best!
Amanda PelliccioniAmanda Pelliccioni
20:12 24 Jun 24
Salon B is the best salon in SWFL! The salon is beautifully designed and clean. The whole experience is extremely professional and I always get compliments on my hair! I wouldn’t go anywhere else!
Tyler TrimbornTyler Trimborn
19:22 20 Jun 24
Kristina is the best! She always does a great job. Cannot recommend her enough! Salon B is a very nice salon!
Antonio BiancoAntonio Bianco
11:42 11 Jun 24
C. FicC. Fic
13:59 30 May 24
Salon B is the best in Naples. After moving here and trying various high end Salons I found the gem. All the stylists are extremely talented, professional and actually listen to what you want .My hair is cut perfect everytime.Kerri the front end manager is a doll. She does perform magic at times changing your appointment if needed and making you always feel special. Everyone is friendly and makes you feel so comfortable from start to finish.I highly recommend, you won't be disappointed.
Valerie GuidoValerie Guido
20:30 27 Apr 24
I have been having my hair done by Borana for approximately 8 years and I have never been disappointed. She is a trueprofessional and cares about the services that she provides. Every member of her staff is warm and friendly, and the atmosphere is enjoyable. Her new salon is a beautiful addition to Naples. I would not hesitate to recommend her salon to anyone looking for a beautiful, clean and well managed salon. Her manager Kerri goes above and beyond to accommodate my crazy traveling schedule.
Dignora MattioDignora Mattio
15:47 27 Apr 24
I have been coming with Borana for over 10 years I’m never disappointed. She is the best master hair stylist in SW Florida. I ever met, very professional friendly happy and kind. She makes you feel like family, im in love with my haircut and color every time . I highly recommend Salon B ???? ????
Eric GausterEric Gauster
21:47 12 Apr 24
Absolutely the best experience at Salon B!! Both my wife and I are clients and we are both hard to please. Ritz Carlton experience from start to finish in this trendy, upscale location in the heart of Naples. You will not be disappointed!
Sharon MentusSharon Mentus
17:06 16 Jan 24
Shout out goes to my Hair Stylist Crystal At Salon B! I have been seeing her privately for almost a year and now following her to this New Chapter at Salon B— you are Blessed to have her! She takes care of my hair & I love her Blow Outs!! She is so patient with me, thank you for loving me and my pickiness!!! God Bless Crystal!
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